Leading On Line Dating Site Network

13,000++ new profiles per day
over 13 million profiles throughout the world
Available in 5 languages
6 million visits monthly
140 employees in London(UK), Edinburgh(UK), and Ukraine

Pro Forma Revenue (in £m)

Pro Forma PBT (in £'000s)*

Who We Are

Easydate is the UK's leading on line dating service, and operates a portfolio of sites in three clear consumer markets: Mainstream online dating and matchmaking; Niche dating services; and Social&Mobile services. Easydate began its international expansion in 2009 and continues to grow in all other English speaking territories outwith the UK including India, and will launch in mainland Europe and Brazil in 2010.

We also offer a White Label Platform to clients who wish to build their own dating service, but who wish to leverage our expertise and growing databases.

We can proudly say that 4 of the UK's Top 15 dating sites belong to EasyDate's exciting online dating portfolio and as we expand internationally we plan that this success will be repeated elsewhere.

Our strategy

We segment our audiences into 3 distinctive consumer markets:

Mainstream dating and matchmaking:	DatetheUK.com, GirlsDateForFree.com, LoopyLove.com, Cupid.com, SpeedDaterOnline.co.uk, MyUKdate.com, MoyIdeal.ru, LoveChemistry.com
Niche dating services:	SpeedDater.co.uk (events), DatingforParents.com, MatureDating.co.uk, BeNaughty.com, ClickandFlirt.com
Social & Mobile services:	QuickFlirt.com, NightCafe.com

By addressing the needs, interests and expectations of the new digital consumer we ensure we stay at the fore-front of the online dating industry and guarantee customers a service that fits their lifestyle. The same infrastructure also enables corporate clients and website owners to diversify their online services and widen their audience.

Full flexibility and technical expertise allow us to offer competitive services to customers and partners, as well as meeting consumer demand in this ever evolving market. Over 70% of our staff have high level IT certification, all our programmers possess no less than 3 years of computer programming experience and all have a BSc. or advanced degree in Computer Science or Engineering.

Market overview

The online dating market will reach $932M in 2011
The European online dating market will double revenues from €243M in 2006 to €549M in 2011
A total of 6M paid users is expected by 2011 in the European dating industry
Revenues on US dating sites will increase from $900M in 2007 to $1.9B in 2012
It is estimated that the mobile dating market will grow to $1.4B by 2013
By 2013, the user generated content market is expected to be worth £7.3B

(Jupiter Research)

Company History

EasyDate plc was launched commercially in October 2002 with www.datetheuk.com, an innovative UK dating site. Our niche marketing strategy led to the development of an additional three UK Dating Sites enabling EasyDate plc to grow a customer base of over 15 million registered members to date. This number continues to grow significantly each month. We recently acquired the Daily Mail Group's subsidiary Allegran Ltd, which further strengthens our portfolio.

« One of the strengths of EasyDate plc is the ability to offer different dating experiences to specific vertical markets in the UK. This way EasyDate fulfills a wide variety of customer needs and consolidates its presence in the industry. 20% of the top fifteen dating websites in the UK were developed by our in-house team and the list continues to grow. 2010 will see continued expansion to International audiences, including all English speaking countries, as well as Brazil, Russia and India. This is an exciting year!»

Max Polyakov
Chief Operating Officer, EasyDate plc